Cracker Barrel’s co-founder Tommy Lowe had some harsh words for the woke CEO trying to rebrand his original old country store. Last week, Julie Felss Masino, the woke Cracker Barrel CEO, sparked a major backlash after changing the company’s beloved logo. She claimed the public just loved the new Cracker Barrel logo and redesign of the restaurant. The new interior of Cracker Barrel looks cold and sterile – not like the original comfy and cozy vibe. “Honestly, the feedback has been overwhelmingly positive,” Masino said on Good Morning America last week. WATCH: Cracker Barrel CEO on their woke rebrand: “Honestly, the feedback has been overwhelmingly positive.” pic.twitter.com/d9i1y14ba8 — TheBlaze (@theblaze) August 21, 2025 The woke CEO was wrong. The new logo erased the old man…
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